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Air Shot U
Hair Dryer
Client : Unix
In order to accommodate the newly developed BLDC motor of Unix, an innovative appearance was needed to match the amazingly improved performance.
Recognizing that users do not necessarily hold the handle and use it, we decided to make the gesture of holding the handle more flexible. After researching a handle that would meet the needs of professional hair stylists while being more comfortable for the general consumer, we designed an innovative U-shaped handle.
The innovative “U” shaped handle is a great challenge for the hair dryer design that is difficult to change.
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